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Tips for Improving your Web Development Results

Provides tips for better managing your website, web applications and inbound marketing efforts.

How to respond to positive reviews

A good or bad reputation can mean the difference between a business thriving and expanding, or closing their doors for good. In the digital age, a business's reputation is controlled by consumers using online review platforms like Yelp, Google and Facebook to announce the quality of their business publicly. The good news is that this lets businesse...

Posted 1/15/2019 10:09:55 AM

Why Reputation Management Is Important

As a business your reputation means everything. It says how you treat your customers, tells of the quality of your service, and speaks to the professionalism of your brand. Managing your reputation is big in today's world of Yelps and Google Business Listings, but it doesn't have to be a "big deal". The social aspect of the online experience is si...

Posted 1/7/2019 1:30:56 PM

How to Respond to Negative Reviews

Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer, but all the sets of eyes that come afterward. Seeing a business handle a particularly challenging review online suggests that management is proud of their business, and willing t...

Posted 1/2/2019 10:58:42 AM

Brand Awareness in Digital Marketing

According to Time Magazine, the International Telecommunication Union reported that more than 3 billion people are using the internet. That was in 2015. In a world where everybody shops and does their research online, it is undoubtedly vital for today’s companies and organizations to have a solid online marketing strategy to boost brand awarenes...

Posted 12/24/2018 10:39:29 AM

5 Reasons You Need Instagram for Your Business

Instagram has entered the territory of must rather than nice-to-have when it comes to social marketing for businesses. There are a few key reasons why every business should have an Instagram account, and why you're going to be pretty left out if you don't get on this social platform. 1. Skyrocket Your Engagement The data shows that Instagram i...

Posted 12/17/2018 4:37:09 PM