Is your business listed on online directories? If not, it's time to understand the importance of getting your business listed online and why your business listings are important.
There are all sorts of online directories. There are the big ones, such as Facebook, Yelp and Google Maps, and then there are the hundreds of smaller directories, including local directories, niche-related directories, GPS directories, and more.
You don't need us to tell you that printed white paper directories are a thing of the past. What you need to think about, however, is what that means for your business.
You need to get your business listed on every online directory possible. This is the only way that you will be able to reach a maximum audience.
You need to be listed on Google My Business, so that your local businesses will appear when people search for your type of store on Google. You need to be listed on Facebook so that people searching Facebook will find you. You need to get listed on GPS directories so that people in their car will find you. You need to get listed wherever people search for businesses.
Another reason why you need to be listed on as many directories as possible is because it is crucial for local SEO. For local SEO listings to be effective, you must get your business listed on as many directories as possible. These listings must be identical when it comes to the format of your business name, phone number, and address.
If you own a chain of local stores, you must get all of them listed online.
Of course, this is too much to handle by yourself. That's why you need a service that manages online listings, such as Factual, Acxiom, Infogroup and Neustar. These services can get your business listed on over 300 directories at once. For more information, please contact us.