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Your association has grown to a size considerable enough for you to use technology to your advantage and increase productivity. You’ve been given the task of finding the most appropriate membership management software for your member-based organization. Where do you start? What should you be looking for? There’s a myriad of membership management so...

Someone signed up to become a new member of your organization. That is terrific news! It is now time to welcome this new member, to make an amazing impression and guide them on their way to becoming a participating, engaged and involved member of your association. There are few ways to welcome new members to your organization, the most common one b...

We realize that the COVID-19 outbreak has redefined "business as usual" for many of us and adapting to this new reality can be difficult. With that in mind, we would like you to know that we are still here and operating remotely to help in any way we can. As the pandemic has affected staffing levels we request that if you have a support question or...

Is your social media falling flat? Don’t sweat it; many hours have gone into perfecting the use of this not-so-secret weapon. Facebook, Google+, Twitter, Pinterest, and Instagram strategies are outlined in detail below. Once you understand how they all work and which will suit your business best, learn how to handle them and other factors such as S...

How hashtags can help you reach the out-crowd and engage the in-crowd The facts are in: if you are not using hashtags, you are missing out! With a tweet with hashtags being 33% more likely to get retweeted, these handy hashtags can make the difference between #GameOver and #Trending when it comes to social media success. Hashtags are more than just...